Two hundred of our loveable visitors from the North Pole are in place for the launch today of the Love Northallerton Magic Snowman Trail.
For the next four weeks, the race is on for the public to spot as many as possible to win great prizes of up to £250 cash. The competition runs until 31 December and results will be announced in early January.
The competition’s software gives participants real-time information on how many snowmen they have found and whether they qualify to enter a prize draw. The more snowmen you collect, the bigger your potential prize!
Scan 20 unique QR codes to go into a prize draw to win £50
Scan 40 unique QR codes to go into a prize draw to win £100
Scan 60 unique QR codes to go into a prize draw to win £150
Scan over 80 unique QR codes to go into a prize draw to win £250
Contestants are being invited to register at www.magicsnowmantrail.co.uk to enable their phone for the competition and then scan the QR code on the window sticker every time they locate a snowman.